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I’m Karen, SEO and Google Ads expert who’s passionate about helping small business owners become online superstars using strategic and targeted SEO.

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10 Things You Should Do To Your Website To Kickstart Your Online Marketing Campaign September 14, 2020

As you may have noticed from my previous blog posts, I am a big fan of online marketing and a firm believer in its power to help grow your business. Read my blog to find out 10 things to do to your website to get ready for your digital marketing campaign.

How To Deal With Facebook Haters On Your Business Page September 7, 2020

These days, it’s almost impossible to run a business and not consider having some form of social media presence. Whether it’s Facebook, Instagram, Pinterest, Snapchat or Twitter, at least one of these is bound to be relevant for your business. More often than not Facebook is most people’s social media of …

Beginner’s Guide To Using Meta Tags For SEO August 31, 2020

Meta tags are often overlooked, but can be very valuable to both your SEO and clickthrough rate from organic search (the Google search results page) when done right.

Why You Should Check Your Search Terms Report in Google Ads August 24, 2020

One of my favourite reports is the Search Terms Report.  This report allows me to view search terms for the account as a whole, as well as by Campaign and by Ad Group which gives me more specific information. 

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