Karen Dauncey
Karen Dauncey has been working in SEO since 2003. She specialises in helping businesses get found online through Google using Search Engine Optimisation (SEO) She is the founder and creator of The SEO School an online SEO Course to help teach business owners how to do their own SEO. She regularly delivers educational programs for both Local, State and Federal Government and is an advisor for the ASBAS Digital Solutions Program. Karen’s passion and commitment to help small business owners get found online is the driving force behind her online school, making SEO advice accessible to all with free resources and online courses.
Karen's wealth of SEO knowledge and practical digital marketing experience comes from running her own SEO and Google Ads agency, Blue Cherry Online Marketing since 2008. Karen has optimised over 1000 websites, managed millions of dollars' worth of spend on Google Ads and has a solid understanding of the constantly shifting industry of digital marketing and SEO. This gives her a unique advantage when it comes to being able to recommend the right online marketing strategies for your business. This gives her a unique advantage when it comes to being able to recommend the right online marketing strategies for your business. She was recently recognised as an SEO Expert for the popular course creation platform, Kajabi as well as appearing on ABC Radio
for her expert opinion on the ACCC's investigation into search engines.
Karen has attended search engine conferences in London, Stockholm, Adelaide and Sydney, and was also invited to attend a pilot Business Coaching Course at Google’s Head Office. She has a Diploma in Marketing from the Chartered Institute of Marketing in the UK.
She is also the co-owner of the Digital Experts Directory, an online directory for female serviced-based businesses to promote their business (with a great backlink for SEO).
To keep up to date with the latest in SEO, join her Facebook group The SEO School Community or follow her on Facebook or LinkedIn.
There’s an online answer for just about everything in this technology-driven world of ours. We shop. We look for solutions. We find services. We socialise and exercise online. We educate and entertain ourselves online. And that’s why it’s virtually unthinkable for a business not to have a website. But there …
Just because your business is small doesn’t mean you have to limit your aspirations for online success. Even small businesses need big ideas and if you’re after some smart solutions to kickstart your online presence, you’re at the right place. Here’s a good analogy to use if you’re trying to conceptualise your …
Google My Business is a very useful – and free – tool that helps people find your small business or organisation when they’re searching online across Google Search and Google Maps. It works for businesses that have a physical location as well as for online only entities that serve businesses owners in person …
Citations are listings for your business and its contact details on the web. These are very important factors in determining a business’s ranking on Google My Business and it is important that you place the correct information on the right websites. When it comes to building my clients’ local citation links …
Local citations are one of the most important things you can do when it comes to local SEO. Local SEO is when you try to rank for your keyword phrases with a geographical location as part of the keyword, for example, ‘plumber Sydney’ or ‘electrician Subiaco’. Trying to rank for your keyword with a major city …
As you may have noticed from my previous blog posts, I am a big fan of online marketing and a firm believer in its power to help grow your business. Read my blog to find out 10 things to do to your website to get ready for your digital marketing campaign.